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Poke makes using AI agents as easy as sending a text

Read the full articlePoke makes using AI agents as easy as sending a text on TechCrunch
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What Happened

Poke brings AI agents to everyday users via text message by handling tasks and automations without complex setup, apps, or technical know-how.

Our Take

Finally, someone figured it out. AI agents aren't a *feature*, they're a *channel*. Text message is the distribution mechanism that actually works—no app, no onboarding, no friction.

This is the exact opposite of every AI startup trying to build a platform. Poke's just... living in the tool people already use. That's the insight. You don't need a ChatGPT moment; you need the thing to feel native.

What To Do

If you're building agent products, start with the narrowest distribution channel that already has user attention—probably not your own app.

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