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Tim Cook denies OpenAI rumors; talks AI energy use; Apple Glasses; saving lives

Read the full articleTim Cook denies OpenAI rumors; talks AI energy use; Apple Glasses; saving lives on 9to5Mac

What Happened

A wide-ranging interview with Apple CEO Tim Cook reveals him (kind of) denying OpenAI rumors; addressing the potential conflict between the power requirements of AI and Apple’s environmental goals; the journey toward Apple Glasses; and how Apple’s greatest legacy may be saving lives. Cook kicks o

Fordel's Take

tim cook denying things is standard PR noise. what matters is the actual energy consumption behind these massive models. the environmental cost of training and running large language models is staggering, and it’s often buried under the marketing talk about saving lives or environmentalism.

we need transparent reporting on the energy footprint of these systems. the sheer amount of compute required for training GPT-4 or similar models requires serious power. talking about saving lives while ignoring the massive energy draw is hypocrisy.

the engineering challenge isn't just making the AI smarter; it's making it energy-efficient. that's the real competitive edge and the biggest constraint.

What To Do

demand transparent reporting on the energy consumption of large model training and inference

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