Threads’ new ‘Dear Algo’ AI feature lets you personalize your feed

Threads let you tell the algo what you want to see. Which sounds nice until you realize that's exactly what a search box does — except buried inside a feed. (They're calling it personalization but it's just... talking to the algorithm.)

The real move: Threads is admitting its default feed is bad enough that it needs an escape hatch. That's honesty I actually respect.

Whether this fixes engagement or just fragments your audience? TBD. It's a band-aid on the real problem — algorithmic feeds don't know what you want; they know what keeps you scrolling.