Fordel StudiosThis smart home tech is another way Apple is falling behind in AI
What Happened
Amazon, Google, and Samsung are all working on an exciting way to bring AI to smart homes – and Apple risks being left behind. Samsung is first to launch the new feature: the ability to use natural language to simply tell your smart home app what it is you want it to do … more…
Fordel's Take
Samsung shipped natural language device control inside SmartThings before Apple shipped anything comparable. Amazon and Google are building the same. HomeKit, Siri, and the Home app have no announced equivalent.
This is an agent orchestration problem — routing free-form intent to device APIs without predefined scenes. Samsung's implementation removes the automation scripting layer entirely. Betting on Siri as your natural language home control layer in 2026 means building on the platform that already lost this race.
Developers integrating smart home control into agents should target Matter + Google Home or SmartThings APIs. HomeKit is only worth touching if your client base is fully Apple-locked.
What To Do
Use SmartThings or Google Home APIs instead of HomeKit for natural language agent integrations because HomeKit's scene model requires predefined automations that bypass intent routing entirely.
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