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Creative Commons announces tentative support for AI ‘pay-to-crawl’ systems

Read the full articleCreative Commons announces tentative support for AI ‘pay-to-crawl’ systems on TechCrunch

What Happened

The organization offered support for this idea of an AI marketplace, and suggested several guiding principles.

Our Take

So Creative Commons is blessing a pay-to-crawl marketplace for AI training. Here's the thing—this is a band-aid on a much deeper wound. They're trying to commodify what should be a rights question, not a transaction.

Why? Because figuring out fair compensation for creators is hard, but "build a marketplace" is something VCs understand. The real problem: who owns attribution once an AI's trained on your work? Marketplaces don't solve that.

It's like Creative Commons looked at the whole copyright mess and said, "Let's just... sell access." Predictable, corporate, misses the point.

What To Do

If you're building AI tools, don't assume pay-to-crawl legitimizes training on protected work—licensing frameworks still aren't settled.

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